Norwich riverside at dawn, with the cathedral spire behind a row of colourful houses

Norwich, where we're based

We fix, build and scale web applications.

Software your business can depend on: fast, secure, and safe to change. Whether that means fixing what you have or building from scratch, we bring over two decades of production engineering to it.

NorwichCambridgeLondonManchesterEdinburgh

Working with teams UK-wide

Based in Norfolk and in London regularly, so across East Anglia and the South East we can meet in person when it helps.

Where our experience was built

Ticketmaster
M&S
Just Eat
HDR UK
NatWest
Ensono

Our services

Start with a focused audit, hand over a whole build, or keep senior engineering on call. Whichever you need, the scope is agreed up front so you know what you are getting before any work starts.

Service 01

Vibe Code Rescue

Your AI-built app works in demo. Let's make it work in production.

Built with AI and working, but not ready for real users or real data. We close the security, performance, architecture and deployment gaps AI coding tools leave behind.

Service 02

Application Build: Greenfield Delivery

Build it right the first time, on foundations that last.

Senior technical leadership for greenfield projects: architecture, design, stack selection, engineering standards, and delivery from day one.

Service 03

Application Audit & Technical Debt Assessment

Know exactly what state your codebase is in.

A fixed-scope assessment of any web application: frontend, backend, architecture, security, performance, and accessibility, with a clear report and walkthrough.

Service 04

Web Application Performance Optimisation

Stop losing users and revenue to slow pages.

End-to-end performance audits and hands-on remediation where slow means lost revenue. Core Web Vitals, API and query analysis, rendering strategy.

Service 05

Technical Advisory Retainer

Senior technical leadership, without the full-time hire.

Ongoing senior technical leadership on a retainer: architecture guidance, technical decisions, code review, team mentoring and hiring support.

Case studyVibe Code Rescue

Cedarwell’s staff, projects and payroll app was built internally, using AI. We built on that foundation and made it safe for production.

Industry
Bespoke joinery
Built with
React · Firebase · Vercel

We ran our 79-point health check across security, reliability, code quality and accessibility. It scored 19%. That meant critical security issues, and a database structure too brittle to keep building on.

Production ready

19%100%

health score at the start, no rebuild needed

Safe to change

2,758309

lines in the file everything lived in, now split apart

Automated tests

0600+

guarding every single update

“Small changes kept breaking things elsewhere, and we had no way of knowing what security work it needed. We now have the confidence to put it into production and keep building on it.”
CedarwellPaul · Owner, Cedarwell
Kymme Hayley at work

We take on the whole problem

Finding the cause, deciding what to do about it, and leading the work through to delivery. Where the job needs a backend, design or infrastructure specialist, we bring one in from our network and stay accountable for the result.

About Amplify Digital
20+
Years experience
Over two decades building high-traffic web apps
15+
Organisations
Across fintech, e-commerce, health, public sector
100%
Outcome focused
Direction and results, not time-and-materials
Daily
AI-augmented delivery
Claude Code used in production, every day

Ready to get started?

Book a free 30-minute discovery call. No commitment, just a conversation about your problem and whether we can help.